Your power to wow! Acquiring visitors is only part of the challenge. Getting them to stay and keeping them coming back is even more important. STRG.behave uses state-of-the-art artificial intelligence (AI) technology that gives your visitors a personalized experience by reconfiguring dynamic website content, increasing visitor engagement and turning passive surfers into active customers.
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ECONOMICS GUIDING DECISIONS
While your visitors are consuming your content, they leave behind their digital footprints. STRG.behave uses neural networks, semantic content analysis, Natural Language Processing (NLP), and principles of behavioral economics to capture visitors’ data and learn about their true interests, needs and passions in order to deliver personalized content that converts them into buyers.
Today's top-tier websites use STRG.behave to better serve their customers
Senior Data Scientist at STRG.
What if we told you that we are now using this data to personalise content, based on the principles of behavioural economics and we can associate this content with their products. Behavioural economics helps us to perform a highly accurate control on a brand new basis. The rules are simple; To increase traffic to your portal, you must create high-calibre content. In order to increase the length of the visitors’ stay, you must first generate interest in the content. Keep in mind, content that taps on the emotional, mental state leads to a need. Once the users have a need, it will lead to a definite purchase. Data is rational, but people are not. Our system STRG.BeHave closes this gap and the results are sensational. This revolutionary system completely changes the view of data-driven publishing.
Read about BeHave in STRG.Magazine
Die Furche case
Don’t Panic! Just Let Me Explain!
Taking the stage for the first time in two years, STRG’s CEO Jürgen Schmidt gave a keynote address at the 2022 JETZT Summit – an Austrian digital marketing conference for regional professionals.
The Role Of AI In The Future Of Content Management Systems
It has been proven that in restoring web design and creation, AI plays an essential role in the redesign and creation of web design. These technological advances are used primarily to turn businesses into new