STRG. develop

You’ve got the inspiration but lack the perspiration? Have a product idea but no development plan or limited in-house capabilities? Don’t give up – we’ve got your back! Let STRG.develop take on your software development dream or become structurally integrated with your own development team to quickly and intelligently make your dream a reality.

Process-oriented

development / practical structure

Intelligent

project management / integrative and iterative

Teamwork

integration / structured onboardin

Developing software sustainably

You bring us your ideas, budget parameters and whatever developer resources you have in hand. We bring you our knowledge base, our expert development team, our technical infrastructure and our agile processes to collaborate with you on rapid software development, with a focus on collaborative excellence and smart project management. The result: digital products that sustain your budget, your business operations and your vision!

We Work Better Together

STRG’s collaborative teams develop sustainable software products for businesses of all sizes.

Nils Müller

Lead Developer

We have different stages of development: integration stage, test stage and production stage. When we develop, we check if everything works together in the integration stage. Then we allow the customer to test all the features during the test stage and give feedback. Once the client confirms the features, it goes to the production stage. We use the most advanced tools, resources and processes to bring our clients state-of-the-art products: Google Cloud Platform, Kubernetes, Adobe Experience Manager, GitHub, JIRA project management, Jenkins continuous integration, as well as our own proprietary systems.

Read about development in STRG.Magazine

agile_workshop
STRG’s Seven Steps for Successful Concept Planning
The Importance of Unified Concept Planning for IT Projects STRG understands the challenges you face as a forward-looking, ambitious change leader in your company. You are looking for an IT partner who understands the technological challenges for the 21st century’s fast-moving marketplaces, data structures,...
CMS

ÖAMTC: From Content to Product

A Transformational Partnership  Since 2013, STRG has earned ÖAMTC’s trust by partnering with them to create a strategic concept for their digital transformation, launch an online version of their auto touring print magazine, maximise their

STRG. consult

Let us guide you through your digital journey. Even market-leading businesses must always keep a step ahead of the next disruptive wave of technology. A one-off digital transformation is not sustainable. A strategic framework for systematic digitalization is unavoidable. STRG.consult helps you plan for change and helps you lead the disruption instead of being its victim.

KNOWLEDGE
TRANSFER

EXPERIENCE
& RESEARCH

BUSINESS
MODELS

STRATEGIC
DIGITSALIZATION

PROCESS MANAGEMENT

SOFTWARE, TEAMS, WORKFLOWS

We have been active in the field of digital media since 2008 and offer our customers a wealth of experience with our bespoke consulting services.

Whether you lack the internal resources, need a strategic plan, or simply want a sounding board for your ideas, we offer:

Making great better

STRG.consult helps companies rethink their approaches and implement projects.

Jürgen Schmidt

CEO

STRG has the expertise, talent and insight to help your company dive deep into its digital-concept strategy…. By putting your strategic planning, design, and development under one roof, your IT project is more likely to succeed, less likely to be derailed by mission creep, and you will be able to set both ambitious performance targets and realistic budget expectations.

There are many reasons why an IT project can fail during development and launch, but a common reason is that it lacked a solid, unified, underlying concept from the start – a concept that answers the question: “Why?”

Many IT consultants will … create an IT project concept, only to hand over its implementation to the client’s internal or outsourced designers and developers. What then often happens is that the concept’s goals meet the sober realities of implementation.

Likewise, there are IT developers who … implement a project concept plan that they took no part in creating, only to disappoint the client later on because the concept was flawed….

STRG isn’t just a consultancy or a build shop – it’s both in one, and more! STRG helps you build a solid strategic concept and develops only what your company really needs. STRG helps you to create a strategic concept, as well as coordinate your project’s design and development.

Read about consult in STRG.Magazine

agile_workshop
STRG’s Seven Steps for Successful Concept Planning
The Importance of Unified Concept Planning for IT Projects STRG understands the challenges you face as a forward-looking, ambitious change leader in your company. You are looking for an IT partner who understands the technological challenges for the 21st century’s fast-moving marketplaces, data structures,...
Development

Reimagining the STRG Office for the New Normal

A conversation with CEO Jürgen Schmidt about the “new normal” and the impact of the pandemic on the workplace, because at STRG “business as usual” means always being agile. STRG decided to move into this

Agile

How STRG Became An Agile Service Organisation

Working agile saved our a$$ during the Covid-19 lockdown. Could it save yours?   The Digital Revolution has disrupted global business in countless ways. The COVID-19 pandemic has forced companies to adapt even more. Only the

STRG. design

At STRG, “design” encompasses more than how things look on the surface. And while front-end design plays an important role in our projects, application design is equally important. Visualization reduces the complexity of big data and creates attention. STRG.design creates stunning front-ends, as well as dashboards and custom software applications that often lead to consumer-facing products that make an impact.

DESIGN OPS

SMART COLLABORATION

APPLICATIONS

CUSTOM SOFTWARE

VISUALIZATION

DATA-DRIVEN DESIGN

Compared with print design, digital design introduces new challenges. STRG knows that design must be fully integrated with the underlying concept and content. STRG.design creates digital architecture for content-driven businesses by using state-of-the-art tools and collaborative processes.

We plan and create:

to realize the technical potential that balances usability with profitability.

Designing Solutions

Our agile structure allows outsourcing of DesignOps or augmenting inhouse teams

Nils Müller

Lead Developer

Today’s digital environment demands much more from a designer. There are so many variables with responsive site design. There’s no way that a few mock-up sketches can capture every possible state and dynamic output users might experience. Today’s digital-content publishers demand maximum flexibility, user-specific (yet coherent) UI and a seamless UX.

More than ever before, the designer must be deeply involved throughout the conception and development process, in constant coordination with the backend developers, product managers and clients while working through all the iterations of a site’s component features. Likewise, developers need to get involved even before the designer drafts a mock-up, in order to assess the cost-benefits or feasibility of a component or feature.

As the traditionally separate roles of designer and developer became increasingly blurred, STRG knew that the complexity of contemporary digital design required a completely different organizational mindset. Not only did we hire designers familiar with technical development and engineers who grasp the importance of UI and UX design, but we put in place operational structures that provide the best workflows, tools and communication channels that enable everyone to work together, create better quality design, and satisfy the client’s needs and budget.

Read about design in STRG.Magazine

building_frontend
DesignOps: The Mindset, Process and Tools We Use
We talked with STRG’s Art Director, Pavel Guzenko, and Lead Developer, Ralf Traunsteiner, about how STRG practices DesignOps, what software tools enable it, and how Agile processes make it all work as efficiently as possible.
CMS

ÖAMTC: From Content to Product

A Transformational Partnership  Since 2013, STRG has earned ÖAMTC’s trust by partnering with them to create a strategic concept for their digital transformation, launch an online version of their auto touring print magazine, maximise their

What does your website say about your business?
Development

What Does Your Website Say About Your Company?

Regardless of how big or small your company is, a content-filled, visual and user optimised website is what will get your users to pay attention to your content and engage.

STRG. CMS

Our state-of-the-art semantic content management system reinvents how your digital business produces, publishes and maintains your content. Publishing sustainable, engaging content across all portals is time-consuming and labor-intensive. STRG.cms intelligently brings all your cross-portal content under one roof. Get ready today for tomorrow’s digital consumers!

CMS REBOOT

MODERN CONTENT
PLATFORMS

CROSS-PORTAL SYNTHESIS

ALL-IN-ONE SYSTEMS

SEMANTIC CONTENT PLANNING

CUTTING-EDGE TECH

Rethinking Content Management

To compete in today’s digital universe, creating engaging content that converts is gold. It must be constantly revised, published and managed effectively. STRG.cms allows as many as 100 editors to work simultaneously and efficiently. It provides the most modern tools and service architecture that puts the focus on content production, not technical gimmicks. Writing, storytelling, and creating long-tail articles are easy to manage across all your portals, as content can be published both manually and automatically.

Scalable CMS

STRG.cms can be implemented out-of-the-box
or as a bespoke product

Jürgen Schmidt

CEO

What does Artificial Intelligence (AI) technology have to do with Content Management?
Undoubtedly, AI and CMS make up the dream team of digitalization. STRG is committed to delivering tools and technology within a service architecture powered, rather than limited by AI. STRG.cms, empowered by our STRG.behave technology, helps to deliver personalized content by proposing relevant articels, improve customer engagement, and maximize revenue.

Artificial intelligence can accelerate content generation by using natural language processing (NLP) and natural language generation (NLG) to translate content, transcribe video and audio, auto-tag, generate metadata and review and proofread texts.

AI empowers marketers to achieve their goals with winning content. Companies and brands can automate their workflows while simultaneously giving content creators real-time insights on which content is most effective.

AI enables a CMS to generate intelligent, customer-oriented analytics. Collecting and interpreting data on user behavior, content management systems can analyze and map out a customer’s entire journey from start to finish and then use this information to predict and deliver content that increases traffic and engagement.

Read about CMS in STRG.Magazine

How will Custom Content Management Systems Impact the Future of Digital Media?
How will Custom Content Management Systems Impact the Future of Digital Media?
New technologies play an important role in the digital content landscape that have lead digitalisation to become a strategic requisite. The challenges involved in creating these digital experiences should lead business leaders in the technology environment, to view content management less as a silo and...
CMS

ÖAMTC: From Content to Product

A Transformational Partnership  Since 2013, STRG has earned ÖAMTC’s trust by partnering with them to create a strategic concept for their digital transformation, launch an online version of their auto touring print magazine, maximise their

Artificial Intelligence

The Role Of AI In The Future Of Content Management Systems

It has been proven that in restoring web design and creation, AI plays an essential role in the redesign and creation of web design. These technological advances are used primarily to turn businesses into new

STRG. behave

Your power to wow! Acquiring visitors is only part of the challenge. Getting them to stay and keeping them coming back is even more important. STRG.behave uses state-of-the-art artificial intelligence (AI) technology that gives your visitors a personalized experience by reconfiguring dynamic website content, increasing visitor engagement and turning passive surfers into active customers.

SEMANTIC

DATA-DRIVEN
CONTENT

1ST PARTY DATA

BYE-BYE 3rd PARTY
COOKIES

BEHAVIOURAL ANALYSIS

ECONOMICS GUIDING DECISIONS

While your visitors are consuming your content, they leave behind their digital footprints. STRG.behave uses neural networks, semantic content analysis, Natural Language Processing (NLP), and principles of behavioral economics to capture visitors’ data and learn about their true interests, needs and passions in order to deliver personalized content that converts them into buyers.

Bespoke content

Today's top-tier websites use STRG.behave to better serve their customers

Dadhichi Shukla

Senior Data Scientist at STRG.

What if we told you that we are now using this data to personalise content, based on the principles of behavioural economics and we can associate this content with their products. Behavioural economics helps us to perform a highly accurate control on a brand new basis.

The rules are simple; To increase traffic to your portal, you must create high-calibre content. In order to increase the length of the visitors’ stay, you must first generate interest in the content. Keep in mind, content that taps on the emotional, mental state leads to a need. Once the users have a need, it will lead to a definite purchase.

Data is rational, but people are not.

Our system STRG.BeHave closes this gap and the results are sensational. This revolutionary system completely changes the view of data-driven publishing.

Read about BeHave in STRG.Magazine

Development

Don’t Panic! Just Let Me Explain!

Taking the stage for the first time in two years, STRG’s CEO Jürgen Schmidt gave a keynote address at the 2022 JETZT Summit – an Austrian digital marketing conference for regional professionals.

Artificial Intelligence

The Role Of AI In The Future Of Content Management Systems

It has been proven that in restoring web design and creation, AI plays an essential role in the redesign and creation of web design. These technological advances are used primarily to turn businesses into new

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